It was really important for us to not just have a new look but to feel like we were creating a lot of clarity for ourselves and our customers in terms of what we do, what we don't do, and the people we work with. Wax Creek used these brand archetypes based on psychological research and old-school scholars. We’re impressed with the amount and intensity of the research they conducted to help us figure out our brand identity.

Their biggest strength was caring. They cared enough to dive into what mattered to us, turning our values a nd thoughts into a brand that truly defined us. Some people are good at what they do, but if they don’t care, they won’t dive into your company. Wax Creek went the extra mile to define us, and it was better than what we could’ve done ourselves. It was brilliant.

My business went through a Brand Experience and my vision became a reality. My business found it's voice and identity, and this has made such a positive impact on how my business is presented to the community!

Wax Creek’s efforts have been met with positive acclaim. The team is knowledgeable, friendly, and efficient. Their work contributed to increased site traffic and visitor engagement.